M.com. Advertising & Brand Management,Highlights, Entrance Exam, admission, Eligibility, Duration, Selection Criteria, How to Apply, Application Form, Application Process, fee, Syllabus,Salary and Jobs,career opportunities
M.Com. in Advertising and Brand Management is a postgraduate program that combines the knowledge of marketing, advertising, and branding. The program is designed to provide students with a deep understanding of the concepts and practices of advertising and brand management.
Here are the highlights of the M.Com. Advertising and Brand Management program:
M.Com. in Advertising and Brand Management Eligibility:
A candidate must have a Bachelor's degree in any discipline with a minimum of 50% marks from a recognized university.
M.Com. in Advertising and Brand Management Duration:
The program duration is two years, divided into four semesters.
M.Com. in Advertising and Brand Management Entrance Exam:
Some institutes conduct entrance exams to shortlist candidates for the program. However, admission to the program is mostly based on merit.
M.Com. in Advertising and Brand Management Selection Criteria:
Candidates are selected based on their academic performance and entrance exam scores (if applicable).
M.Com. in Advertising and Brand Management How to Apply:
Interested candidates can apply for the program by filling the application form available on the institute's website.
M.Com. in Advertising and Brand Management Application Process:
The application process may vary from institute to institute. Generally, candidates are required to fill the application form and pay the application fee.
M.Com. in Advertising and Brand Management Fee:
The fee for the program varies from institute to institute. The average fee ranges from INR 50,000 to INR 2 lakhs per annum.
M.Com. in Advertising and Brand Management Syllabus:
The syllabus of the program includes subjects like Advertising Management, Brand Management, Consumer Behavior, Marketing Research, Public Relations, Digital Marketing, and Media Planning.
M.Com. in Advertising and Brand Management Salary and Jobs:
The starting salary for M.Com. Advertising and Brand Management graduates ranges from INR 3-5 lakhs per annum. Graduates can work as Brand Managers, Advertising Executives, Marketing Managers, Digital Marketing Managers, Public Relations Executives, Media Planners, and Communication Specialists, among others.
M.Com. in Advertising and Brand Management Career Opportunities:
M.Com. Advertising and Brand Management graduates can find employment in various sectors, including advertising agencies, marketing firms, media companies, consumer goods companies, and e-commerce companies, among others.
Overall, M.Com. Advertising and Brand Management is a promising program for those interested in the fields of marketing, advertising, and branding.
M.Com. Advertising & Brand Management is an master level Commerce course with 2-year duration. It enables the candidates by proper balance of the theoretical concepts and practical exposure. It contract with manner, by which students can understand how the business institutes get the establishment to underway the various ways of acheiving these measures. Master of Commerce in Advertising & Brand Management is generally two academic year degree course. But it may be provided on part -time basis by various institutes. Candidates after complete this course they have many job option in various fields.
M.Com. Advertising & Brand Management Job Scope:
NOTE:- Students who are admitted must bring all the original documents to with them to the Institute Campus. Students failing to present all relevant original documents upon request may be denied admission or later told to leave the university.
Given below are few of the important highlights of the program.
Program Full Name | MASTER OF COMMERCE IN ADVERTISING & BRAND MANAGEMENT |
Program Level | Master Degree Courses |
Duration of the Program | 2 Years |
Examination Type | Year |
Eligibility | B.Com or Its Equivalent |
Admission Process | Entrance Exam and Merit Based |
Average Program Fee | Upto Rs. 1 Lakh |
Syllabus of Management as prescribed by various Universities and Colleges.
Paper Code | Subjects of Study |
1 | Quantitative Techniques and Business Statistics |
2 | Principles and Practices of Management |
3 | Principles of Marketing |
4 | Principles of Advertising Management |
5 | Business Communication and Personality Development |
6 | Computer Applications |
7 | Marketing and Advertising Research |
8 | Creative Writing |
9 | Management of Advertising Agency |
10 | Media Planning |
11 | Consumer Behavior |
12 | Principles of Mass Communication |
13 | Commercial Designing and printing Technology |
14 | Organizational Behavior |
15 | Human Resource Management |
16 | Strategic Marketing and Brand Management |
17 | Financial and Cost Accounting |
18 | Production Technology – Audio/ Video and Film |
19 | Client Servicing and Account Planning |
20 | Creative Writing and Internet Marketing |
21 | Campaign Planning |
22 | Corporate Communications |
23 | Computer Animation |
24 | Computer Graphics |
Mentioned below are some states in India that offer the program.