SRM University PhD In Business Administration - Marketing Admission 2024-25, Year Wise Comparison for Students Placed, News & Articles Details, Online Process

PhD In Business Administration Marketing Overviews

PhD in Marketing is a 3-year to 5-year Completed Program. PhD Marketing jobs after graduation include Brand Manager, Deputy Manager, e-marketing Manager, Internet Marketing Manager, Market Research Analyst, Marketing Communications Leader, Marketing Executive, Marketing Executive, and Marketing Manager.

A Doctor of Philosophy (PhD) in Business Administration with a specialization in Marketing is a research-focused degree that prepares graduates for academic and research careers in marketing. It typically takes four to five years to complete, although the length of the program can vary based on the student's background and research interests.

The program is designed to provide students with a deep understanding of marketing theory, research methods, and the application of marketing concepts in business settings. Students will be expected to develop a strong foundation in marketing theory, including topics such as consumer behavior, marketing strategy, branding, and pricing.

In addition to coursework, PhD students in marketing will conduct original research, typically culminating in a dissertation. This research will involve identifying a research question or problem, developing a research design and methodology, collecting and analyzing data, and presenting findings and conclusions.

Doctor Of Philosophy PhD In Business Administration Marketing Highlights

Rigorous coursework: PhD students in marketing will take a variety of courses that provide a deep understanding of marketing theory, research methods, and the application of marketing concepts in business settings. The coursework is designed to provide students with the knowledge and skills necessary to conduct original research.

Original research: PhD students in marketing will conduct original research, typically culminating in a dissertation. This research will involve identifying a research question or problem, developing a research design and methodology, collecting and analyzing data, and presenting findings and conclusions.

Faculty mentorship: PhD students in marketing will work closely with faculty mentors who are experts in their field. These mentors will provide guidance and support throughout the program, including helping students identify research topics and providing feedback on research projects.

Teaching opportunities: PhD students in marketing may have opportunities to gain teaching experience by serving as teaching assistants or instructors for undergraduate or graduate courses.

Career opportunities: Graduates of a PhD program in marketing are well-prepared for academic careers, including teaching and research positions at universities and business schools. They may also find employment in research-focused positions in the industry, such as market research or consulting.

Networking: PhD students in marketing will have the opportunity to network with other students, faculty members, and professionals in the field. This can lead to collaborations on research projects and other opportunities for professional development.

PhD In Business Administration Marketing Course Highlights

PhD In Business Administration Marketing Popular Entrance Exam

Some universities may require applicants to take an entrance exam, such as the GRE (Graduate Record Examination) or the GMAT (Graduate Management Admission Test). However, this can vary by institution, and some may not require an entrance exam at all.

• GATE
• CSIR NET
• UGC NET
• ICMR JRF

PhD In Business Administration Marketing Admission

To be admitted to a PhD program in Business Administration with a focus on Marketing, applicants typically need to have a master's degree in a related field, such as marketing, business administration, economics, or psychology. In addition, applicants will need to submit transcripts, letters of recommendation, a statement of purpose, and a resume or CV. Some programs may also require applicants to submit writing samples or GRE or GMAT scores.

PhD In Business Administration Marketing Eligibility Criteria

Eligibility requirements for a PhD program in Marketing can vary by institution, but typically, applicants will need to have a strong academic background, including a bachelor's and master's degree in a related field. In addition, applicants should have strong research skills, as well as the ability to work independently and collaboratively.

Students interested in pursuing a PhD in marketing should know all the information about admission requirements and study paths. To be eligible for this program, a university student must have a postgraduate diploma in marketing or an MBA from an accredited institution.

Furthermore, many departments and universities conduct preliminary exams to qualify students for publications such as her GATE and CSIR net. However, other universities require at least a 55% pass rate on the final exam in addition to an overall performance evaluation in the personal interview. There is no upper age limit for this route.

PhD In Business Administration Marketing Course Duration

The duration of a PhD program in Business Administration with a focus on Marketing can vary, but typically takes four to five years to complete. However, this can depend on the student's research interests, progress, and the requirements of the program.

PhD In Business Administration Marketing Selection Criteria

The selection criteria for a PhD program in Marketing can vary by institution but typically include academic achievements, research potential, writing ability, and relevant work experience. Admissions committees may also consider factors such as diversity, leadership potential, and community involvement.

PhD In Business Administration Marketing How to Apply

To apply for a PhD program in Business Administration with a focus on Marketing, applicants will need to submit an online application through the institution's website or a centralized application service, such as ApplyWeb or the Common Application. In addition to the application form, applicants will need to submit supporting documents, such as transcripts, letters of recommendation, a statement of purpose, and a resume or CV. It is important to review the application requirements carefully and follow the instructions closely to ensure a complete and competitive application.

PhD In Business Administration Marketing Application Form:

The application form for a PhD in Business Administration with a focus on Marketing can typically be found on the institution's website or a centralized application service, such as ApplyWeb or the Common Application. Applicants will need to create an account and complete the application form, which will include personal information, educational background, and other details.

PhD In Business Administration Marketing Admission Process

The application process for a PhD in Business Administration with a focus on Marketing typically involves several steps, including completing the online application form, submitting supporting documents (such as transcripts, letters of recommendation, and a statement of purpose), and paying an application fee. Some institutions may also require applicants to participate in an interview or submit writing samples.

PhD In Business Administration Marketing Fee Structure

The application fee for a PhD program in Business Administration with a focus on Marketing can vary by institution but is typically in the range of $50 to $100. However, some institutions may waive the fee for certain applicants, such as those with financial need or military service.

Syllabus PhD In Business Administration Marketing

The syllabus for a PhD program in Business Administration with a focus on Marketing can vary by institution but typically includes coursework in marketing theory, research methods, consumer behavior, marketing strategy, branding, pricing, and other related topics. In addition, students will be expected to conduct original research, typically culminating in a dissertation.

Job Role After Completing PhD In Business Administration Marketing

Graduates of a PhD program in Business Administration with a focus on Marketing can pursue a variety of careers, including academic and research positions at universities and business schools, as well as research-focused positions in industry, such as market research or consulting. According to the U.S. Bureau of Labor Statistics, the median annual salary for postsecondary teachers (including professors of marketing) was $80,790 as of May 2020.

PhD In Business Administration Marketing Career Opportunities

Career opportunities for graduates of a PhD program in Business Administration with a focus on Marketing can include teaching and research positions at universities and business schools, as well as research-focused positions in industry, such as market research or consulting. Graduates may also have opportunities to work in government, non-profit organizations, or start their own businesses.

PhD In Business Administration Marketing Top Colleges

Some of the top colleges for a PhD in Business Administration with a focus on Marketing include:

• Harvard Business School
  
• Wharton School at the University of Pennsylvania
• Kellogg School of Management at Northwestern University
• Stanford Graduate School of Business
• Sloan School of Management at Massachusetts Institute of Technology (MIT)
• Columbia Business School
• Haas School of Business at the University of California, Berkeley
• Tuck School of Business at Dartmouth College
• Booth School of Business at the University of Chicago
• Stern School of Business at New York University.

PhD In Business Administration Marketing Admission Procedure

• Application for the entrance exam 
• Result declaration
• Entrance pass scholar calling for the interview and document verification
• Provisional registration for pre-Ph.D. course work classes
• Coursework classes shall be attended as scheduled by the University
• Course work examination
• Result declaration of coursework
• Submission of synopsis ( 2 spiral bound copies with soft copy of synopsis)
• Departmental research committee meeting scheduled by the University
• A registration letter shall be issued
• Research work started by scholar
• 6 progress reports shall be submitted
• Soft copy thesis submit
• plagiarism report check by the university
• Final after the plagiarism report soft copy thesis shall be sent to experts for evaluation
• After the consent of experts pre-submission, one set spiral binding shall be submitted
• After the successful presentation of the pre-submission thesis 3 copies of hard bound thesis shall be  submitted
• Viva shall be conducted as scheduled by University, Degree Awarded.

Documents Required For PhD In Business Administration Marketing

FAQs About PhD In Business Administration Marketing Program 

Q.1 - What is the procedure for Ph.D.? Admission to the University?

ANSWER: - The Ph.D. and M.Phil. programs of prestigious Universities are conducted and guided strictly as per the provisions and regulations dictated by the UGC (Minimum Standards and Procedure for Award of Ph.D./M.Phil. Degrees) (1st Amendment) Regulations, 2018 and subsequent amendments. The entire procedure for admission to the research programs encompasses a Research Entrance Exam (RET) and then an Interview/Viva Voce. The performance of a candidate in the RET is given 70% weightage, and the remaining 30% weightage is given to his/her performance at the Interview.

Q.2 - What are the modes of pursuing M.Phil. & Ph.D. programs at the University?

ANSWER: -Both the full-time and part-time modes are available at University for pursuing its Ph.D. programs and only the full-time mode is available for M.Phil. program in the desired subjects/fields. These highly-qualitative and prolific research programs are available in a rather broad range of fields/subjects. At University, the minimum time duration of the M.Phil. and Ph.D. programs is 1.5 Years and 3 Years, respectively, in general.

Q.3 - Are the Ph.D. and M.Phil. Degrees granted by any University valid abroad?

ANSWER: -Yes, of course. If the University is properly recognized under section 2(f) of the UGC Act of 1956 and is a prestigious member of the AIU (the Association of Indian Universities). It is an M.Phil. and Ph.D. degrees granted in various fields/subjects are duly valid across India and the world.

Q.4 - What are the main eligibility criteria for participating in the University Research Entrance Exam (RET)?

ANSWER: -The following are the main eligibility conditions for participating in the RET: - A rigorous Master’s Degree in the proposed subject/field obtained from any recognized university/institution located in India or abroad, with a minimum 55% marks in aggregate or an equivalent grade. Candidates belonging to SC/ST/OBC/Differently-abled categories are given a 5% relaxation in respect of this eligibility criterion. Candidates with an M.Phil. degree in the proposed field/subject, or have qualified for the UGC (JRF) Examinations/ NET/ SET/ SELT, etc., will be allowed to appear directly for the interview, without appearing in the RET. Impressive academic records, and any prior experience in research work, will be given additional advantages.

Q.5 - What relaxations are granted to the reserved categories for Ph.D.? Admission to the University?

ANSWER: - Candidates belonging to the categories of SC/ST/OBC (Non-Creamy layer)/Differently-Abled, and so on, are given all relaxations prescribed by the Govt. of India and the UGC. These relaxations are provided in form of 5% reduced marks for them at post-graduation, and also in the minimum qualifying marks at RET. Thus, candidates belonging to these categories only need to score a minimum of 45% marks at RET, to qualify for the final interview.

Q.6 - How will be the pattern of RET?

ANSWER: - The syllabus or pattern of RET consists of subject-specific matters, research methodology, and aptitude (covering logical reasoning, numerical ability, analytical reasoning, statistics, etc.).Thus, RET will contain a total of 70 multiple-choice questions (MCQs).

Q.7 - Are M.Phil. Holders/UGC- NET (including JRF)/ UGC-CSIR NET (including JRF)/ SLET/ GATE exempted from appearing at RET?

ANSWER: - Yes. The holders of M.Phil. degrees in their respective fields/subjects are made exempt from appearing in RET. The same is the situation in cases of aspiring candidates who have qualified exams like UGC-NET (including JRF)/ UGC-CSIR NET (including JRF)/ SLET/ GATE, etc.

Q.8 - How is the application fee paid?

ANSWER: - The Application Fee (i.e. the fee for getting participated in RET) can be paid online or offline, like the Application Form. Payment Modes: DD (in Favor of the University) / NEFT/ Cash Deposit.

Q.9 - Do working candidates require to obtain NOC from employers for pursuing research at any University?

ANSWER: - Yes, necessarily. Working Professionals who are interested in research at any University are required to obtain the NOC (No Objection Certificate) from their respective employers, in order to avert any intrusion ever during the entire doctoral course.

Q.10 - Does an M.Phil. holder require to undergo Ph.D. coursework?

ANSWER: - Yes. M.Phil. holders are again required to undergo the coursework in Ph.D. at some Universities. However, their prior knowledge in the field/subject will be very supportive to them for learning and performing efficiently during the Ph.D. program.

Q.11 - Can I pay the yearly program/course fee in installments?

ANSWER: - Yes, you can pay the yearly course fee as many as in two installments, but well within the yearly session.

Q.12 - Does Any University provide any scholarship or stipend to pursuing scholars?

ANSWER: - Yes, of course. Many Universities offer scholarships as well as stipends to meritorious and talented candidates who undertake research studies at the University. Scholarships are granted to those candidates who come under the top 21 by scoring higher marks in RET and interviews. And, stipends are provided to those scholars who also give lectures to UG or PG students at the University, in addition to doing their Ph.D. coursework. The amount of the monthly stipend will be commensurate with the candidate’s qualifications and capabilities and may go up to Rs. 20,000.

Q.13 - What other many facilities are provided to research scholars at the University Campus?

ANSWER: - All necessary and constructive resources, amenities, and facilities are offered by well-established and prestigious universities to research scholars in various streams/subjects. These facilities include the following - spacious and peaceful study rooms, erudite and well-experienced academicians and research experts, Wi-Fi and diverse IT devices, state-of-the-art laboratories, well-stocked libraries, lavish R&D amenities, separate amenities for lodging and foods for male and female candidates, peaceful and constructive environment within the university campus, and many other comforting and convenient facilities and services.